Make every business operate at its full potential.
Great operations shouldn’t be a privilege of size. For more than fifteen years we’ve built them by hand, one company at a time. Now we’re building them as a product, so every company can run on it — not just the ones with enterprise budgets.
Operating a business is mostly the work between systems.
Most businesses run on a stack of tools that don’t quite talk to each other. CRM, ERP, finance, scheduling, document signing, email — each capable on its own, none aware of the others. The work that matters happens in the gaps between them: someone re-keying a quote into the ERP, someone reconciling a spreadsheet with reality, someone writing the same email for the hundredth time.
For large companies, that gap is a budget line — an enterprise architect, a custom integration, a six-figure platform. For everyone else, it is a tax on growth. The systems keep getting more capable; the work between them keeps getting harder.
We started Inly to close that gap. Not by selling another tool to add to the stack, but by building Core — an operating layer underneath all of them. One place for data, applications, workflows, and the AI that runs the day-to-day. Connected to every system that earns its place — and, where a tool is expensive for what it returns or doesn’t fit the way the business actually runs, ready to absorb that work too. When small and mid-sized businesses can connect their systems and let humans and AI act on the same data, size stops deciding outcome.

15 years of operations. Customers in their second decade.
Inly didn’t start with Core. It started with the same problem our customers have — systems that almost work together, and work that lives in the gaps. For more than fifteen years our team has built that connective tissue customer by customer — engineers sitting inside operations, threading their systems together by hand, across more than eight industries. We still operate things we shipped a decade ago, for the customers we shipped them with.
Core is those lessons distilled into a product: every integration, every workflow, every late-night fix turned into one operating layer every business can run on. We didn’t theorise the operating layer for the real economy. We ran it long enough to know what it had to be.
Forward-deployed, inside your operation.
Our engineers work on Core alongside your team. Each engagement is a Delivery — a packaged unit of work with a Definition of Success agreed up front. Scoped to ship measurable progress in the first weeks, then continued as your operation evolves. We deploy engineers, not licenses. We stay until the operation runs better than the day we arrived — and after.
Based in Stockholm, with a Gothenburg office opening Q3 2026, on-site with clients across the Nordics.
- Stockholm
- Linnégatan 6114 47 StockholmSweden
- Gothenburg
- New office opening Q3 2026.

What we believe.
Operations should compound.
Value should grow with use, not erode with churn. Big IT projects fail the way they always have. We ship in focused deliveries on a platform that keeps getting stronger — every step pays for itself, makes the next one easier, and outlasts any single tool, project, or person on the team.
Software should match the business, not the other way around.
Core models your operation as it is, sharpens the process alongside it, and folds in the systems your team already trusts — ERP, CRM, legacy tools — into one whole. No reshaping to fit someone else's template. We keep what works — and when a tool no longer earns its place, or the process around it can be done better, we say so and help you change it. Modelling is the start, not the end; improvement runs alongside.
AI should move work, not just generate text.
Operations are about completing the cycle — quote signed, invoice paid, shipment dispatched. Operational AI executes, with your approval and a clear audit trail.
Small teams deserve enterprise leverage.
The leverage that used to require an enterprise architect should ship with the platform — connected systems, automated workflows, custom apps, available without a six-figure integration.

The team behind Inly.
Inly is intentionally small, but not new. The team has worked together since 2013, and many of our customer relationships are now in their second decade. We grow carefully, by reputation, with people who can hold the whole stack — product taste, engineering depth, and the patience to sit inside someone else’s operation until it works.

