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DRM-LND

Headless e-commerce platform
DIY product configurator
Wholesale platform (B2B)

Fast-growing DRM-LND offers a unique and creative shopping experience where customers become their own designer. Through a wide range of phone cases, backpacks, necklaces, bracelets, and decorations, visitors create personalized DIY products. DRM-LND's physical stores has been a success in Sweden, Denmark, and Finland, but their ambitions stretch far beyond these borders.

Solutions

Custom Commerce, Customer Experience

Services

Tech Team, Tech Leadership

Custom Commerce

A scalable solution to meet DRM‑LND's ambitious expansion

DRM-LND reached out to us because their previous platform, based on BigCommerce, was limiting their growth opportunities. To enable global expansion, a new solution was needed that could efficiently handle multiple markets, languages, and currencies. Moreover, the digital experience didn’t reflect the creative atmosphere their physical stores offered. A new design and improved platform were required to both convey the brand’s vision and optimize conversion in their online store.

DRM-LNDDRM-LND

The solution.

To address these challenges, we delivered a complete headless e-commerce platform built on Shopify Plus, with Sanity as the CMS. We also developed a visually engaging design that guides customers through the creation process while clearly highlighting DRM-LND’s brand identity. The new design is optimized to drive conversions, with clear call-to-actions (CTAs) and a smooth user experience that inspires customers to explore, create, and shop.

Capabilities

Digital Strategy

User Experience

Prototyping

E-Commerce Development

Managed Cloud Hosting

DRM-LND
DRM-LND

The results.

The combination of technical scalability and an enhanced user experience has positioned DRM-LND for continued success on their journey toward global expansion.

6x

E-commerce revenue since collaboration started

Hear from the client.

Working with Inly has been an awesome experience

"I want to express how impressed I am with your work on this project. You have delivered at the highest level—from functionality and design to support. Working with Inly has been an awesome experience, and I don't hesitate for a second to recommend you to others. Looking forward to a long-term partnership where we take over the DIY market together."

— Jakob Granqvist, Head of E-commerce and Co‑owner @ DRM-LND

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